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Yesterday
started with the best of intentions. I
walked into my office in the morning with a
vague sense of what I wanted to accomplish.
Then I sat down, turned on my computer, and
checked my email. Two hours later, after
fighting several fires, solving other
people's problems, and dealing with whatever
happened to be thrown at me through my
computer and phone, I could hardly remember
what I had set out to accomplish when I
first turned on my computer. I'd been
ambushed. And I know better.
When I teach time management, I always start
with the same question: How many of you have
too much time and not enough to do in it? In
ten years, no one has ever raised a hand.
That means we start every day knowing we're
not going to get it all done. So how we
spend our time is a key strategic decision.
That's why it's a good idea to create a to
do list and an ignore list. The hardest
attention to focus is our own.
But even with those lists, the challenge, as
always, is execution. How can you stick to a
plan when so many things threaten to derail
it? How can you focus on a few important
things when so many things require your
attention?
We need a trick.
Jack LaLanne, the fitness guru, knows all
about tricks; he's famous for handcuffing
himself and then swimming a mile or more
while towing large boats filled with people.
But he's more than just a showman. He
invented several exercise machines including
the ones with pulleys and weight selectors
in health clubs throughout the world. And
his show, The Jack LaLanne Show, was the
longest running television fitness program,
on the air for 34 years.
But none of that is what impresses me. He
has one trick that I believe is his real
secret power.
Ritual.
At the age of 94, he still spends the first
two hours of his day exercising. Ninety
minutes lifting weights and 30 minutes
swimming or walking. Every morning. He needs
to do so to achieve his goals: on his 95th
birthday he plans to swim from the coast of
California to Santa Catalina Island, a
distance of 20 miles. Also, as he is fond of
saying, "I cannot afford to die. It will
ruin my image."
So he works, consistently and deliberately,
toward his goals. He does the same things
day in and day out. He cares about his
fitness and he's built it into his schedule.
Managing our time needs to become a ritual
too. Not simply a list or a vague sense of
our priorities. That's not consistent or
deliberate. It needs to be an ongoing
process we follow no matter what to keep us
focused on our priorities throughout the
day.
I think we can do it in three steps that
take less than 18 minutes over an eight-hour
workday.
STEP 1 (5 Minutes) Set Plan for Day. Before
turning on your computer, sit down with a
blank piece of paper and decide what will
make this day highly successful. What can
you realistically accomplish that will
further your goals and allow you to leave at
the end of the day feeling like you've been
productive and successful? Write those
things down.
Now, most importantly, take your calendar
and schedule those things into time slots,
placing the hardest and most important items
at the beginning of the day. And by the
beginning of the day I mean, if possible,
before even checking your email. If your
entire list does not fit into your calendar,
reprioritize your list. There is tremendous
power in deciding when and where you are
going to do something.
In their book The Power of Full Engagement,
Jim Loehr and Tony Schwartz describe a study
in which a group of women agreed to do a
breast self-exam during a period of 30 days.
100% of those who said where and when they
were going to do it completed the exam. Only
53% of the others did.
In another study, drug addicts in withdrawal
(can you find a more stressed-out
population?) agreed to write an essay before
5 p.m. on a certain day. 80% of those who
said when and where they would write the
essay completed it. None of the others did.
If you want to get something done, decide
when and where you're going to do it.
Otherwise, take it off your list.
STEP 2 (1 minute every hour) Refocus. Set
your watch, phone, or computer to ring every
hour. When it rings, take a deep breath,
look at your list and ask yourself if you
spent your last hour productively. Then look
at your calendar and deliberately recommit
to how you are going to use the next hour.
Manage your day hour by hour. Don't let the
hours manage you.
STEP 3 (5 minutes) Review. Shut off your
computer and review your day. What worked?
Where did you focus? Where did you get
distracted? What did you learn that will
help you be more productive tomorrow?
The power of rituals is their
predictability. You do the same thing in the
same way over and over again. And so the
outcome of a ritual is predictable too. If
you choose your focus deliberately and
wisely and consistently remind yourself of
that focus, you will stay focused. It's
simple.
This particular ritual may not help you swim
the English Channel while towing a cruise
ship with your hands tied together. But it
may just help you leave the office feeling
productive and successful.
And, at the end of the day, isn't that a
higher priority?
Peter Bregman speaks, writes, and consults
about how to lead and how to live. He is the
CEO of Bregman Partners, Inc., a global
management consulting firm, and advises CEOs
and their leadership teams. He is the author
of Point B: A Short Guide To Leading a Big
Change. You can sign up to be notified when
he writes a new post or email him at
pbregman@bregmanpartners.com.
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